Sales Presentation Story Telling and Audience Engagement: Lessons from The Princess Bride How many times have you been told that giving a sales presentation is like telling a story? How often have you heard about the importance of audience engagement? You know what to do—but how do you do … [Read more...] about Sales Presentation Story Telling and Audience Engagement: Lessons from The Princess Bride
The Online Sales Presentation: Best Practices for Selling Via an Online Meeting
The Online Sales Presentation: Best Practices for Selling Via an Online Meeting Call it an online presentation, doing remote sales, or making a digital presentation, selling through an online meeting is not easy. All the usual sales presentation best practices still apply, but so do a few … [Read more...] about The Online Sales Presentation: Best Practices for Selling Via an Online Meeting
Higher Education: Promote Enrollment when Your Fundamental Value Proposition Is in Question
Higher Education: Promote Enrollment when Your Fundamental Value Proposition Is in Question How can you promote enrollment when COVID-19 is causing students and families to question the fundamental value proposition of a college degree or a university experience? 20% of potential freshmen … [Read more...] about Higher Education: Promote Enrollment when Your Fundamental Value Proposition Is in Question
Ten Higher Education Marketing Challenges of Universities and Colleges Today
Ten Higher Education Marketing Challenges of Universities and Colleges Today The marketing challenges of universities and colleges are making headlines. The words media are using are dramatic. Universities are girding for a catastrophic fall and colleges have to adjust to the brutal realities … [Read more...] about Ten Higher Education Marketing Challenges of Universities and Colleges Today
It’s not PowerPoint; it’s your presentation!
Seriously. It’s not PowerPoint, though many in the presentation design industry blame Microsoft’s PowerPoint® for the overabundance of bad sales presentations. PowerPoint was everywhere. And it was easy, so anyone could use it. Couple PowerPoint’s pervasiveness with the fact that most users had … [Read more...] about It’s not PowerPoint; it’s your presentation!
Great Sales Presentations Close Deals, Bad Ones Can Kill Them
Great Sales Presentations Close Deals, Bad Ones Can Kill Them Sales presentations that close deals drive sales performance. They are a critical part of closing deals. Unfortunately, the best web site, collateral material, tradeshow booth, branding, catalog or social media campaign is often … [Read more...] about Great Sales Presentations Close Deals, Bad Ones Can Kill Them
